Note to DJ Khaled– vodka-soaked cereal isn’t what you want to showcase on social media. The backlash he got from a consumer watchdog group had him scrambling to pull those posts.
According to Truth in Advertising, Khaled broke federal law by not disclosing that he’s a paid spokesperson for Belaire and Ciroc when he posted Snapchat videos of himself pouring the booze over his Cinnamon Toast Crunch. In addition, since the majority of his fans aren’t assumed to be legally able to drink, he’s also violating the social media companies’ policies forbidding alcohol ads aimed at teenagers.
Over the weekend, the Weight Watchers spokesperson either removed offending posts from his feeds or added #ad to others to avoid an FTC probe.
Source: Page Six